This is "rebranding"? Sounds a lot like the old brand to me

The Republican National Committee is in its "spring meeting" the avowed purpose of which is to further the party's efforts at rebranding itself and reaching out to Asian-Americans, African-Americans, Hispanic-Americans, women, and young people. So, what was the first thing they did?
The Republican National Committee voted unanimously Friday to reaffirm the party’s commitment to upholding the definition of marriage as between one man and one woman, upending party efforts to grow support among younger voters. 
A resolution introduced Wednesday by Michigan committeeman Dave Agema, who came under fire last month for posting an article describing gays as “filthy” on his Facebook page, passed the full RNC by a voice vote and without debate. A second resolution reaffirming “core values” of the party — including opposition to same-sex marriage — was also passed.
This just reaffirms the party's wildly successful platform from last year's presidential campaign. In coming days, we can expect them to pass resolutions to outlaw abortion, regardless of its reason; to deny any path to citizenship for immigrants who are in the country illegally, regardless of how they came to be here; outlawing any kind of affirmative action for underrepresented minorities; abolishing any government assistance for educational loans; oh, and just for good measure, mandating vaginal ultrasounds for any woman who tries to vote, because these guys just love mandatory vaginal ultrasounds for any reason.

That's some rebranding they've got there!

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